As we leave the challenges of COVID behind, the revival of Chinese outbound tourism is gaining momentum. However, uncertainties linger about market trends and the future landscape.

We have gathered three eminent experts deeply involved in Chinese tourism to share their insights on the current scenario and what lies ahead.

Alain Chen

Navigating Changes in Chinese Tourism to Europe

Alain Chen, a global authority on Chinese tourism to Europe, will evaluate the post-Covid outbound tourism landscape. Learn about the evolving demand for tours and attractions and how Ctrip adapts to these shifts.

General Manager at Ctrip Europe

Emanuel Lehner

Austrian Perspectives on Chinese Tourism to Europe Post-COVID

With over a decade of experience, Emanuel Lehner will provide invaluable insights into the current state of Chinese tourism to Austria and Europe. Discover strategies to foster the recovery of Chinese tourism.

Head of Markets Asia-Pacific at National Austrian Tourism Promotion Agency

Xiu Xiaoling

Understanding Current Trends in Chinese Tourists' Behavior and Desires Post-COVID

Xiaoling Xiu, with a decade of expertise, unveils the current landscape of China's post-Covid outbound tourism and the changing preferences of the next generation of Chinese tourists.

General Manager at Kaytrip Nordic